The Social Media Club of Dallas is happy to announce our approved slate for the 2012 – 2013 term. The current board developed a comprehensive list of necessary roles and responsibilities and then solicited nominations from our existing ambassadors. Below is the slate we presenting to our ambassadors. Current ambassadors are invited to meet Tuesday February 21st to approve and meet the new board. Details have already been emailed to ambassadors.
Connect and follow the entire team here on Twitter:
Chairman – Past President: Mike Merrill
Mike D. Merrill is Director of Marketing for ReachLocal and is Chief Bacon Maker and Marketing Strategist for his own firm, Bacon Marketing. He is a community builder, connector and networker. Mike has held positions in sales, marketing and operations management at NetApp, Dell, Intel and two venture-backed software startups.
He speaks regularly on online marketing, social media and personal branding and helps organize Ignite Dallas. Mike pursued his MBA at the Ross School of Business at University of Michigan. He also sits on the Board of the Volunteer Center of North Texas.
President: Kendal Shiffler
Kendall serves as Marketing Communications Director for PegasusAblon, a local real estate development company. She markets the company’s Lower Oak Lawn in the Dallas Design District project via her blog, LowerOakLawn.com and social media.
As a side business, Kendall operates her own website design and consulting company, Design by Kendall, helping small businesses, bloggers and entrepreneurs build strategic, well designed web presence.
You can also find Kendall writing on her personal blog, Kendall’s Entertaining Life, which details her adventures in party planning, cooking and home decor. Keep up with Kendall on twitter by following @KendallAnne and @LowerOakLawn.
Secretary: Catherine Nodurft
Catherine is a Dallas native and received a BA in Arts Administration at Spring Hill College and an MBA from Baylor University. Putting her love of the arts into practice, she helped start the nonprofit advocacy organization the Dallas Arts District. She is currently the Community Coordinator at the National Breast Cancer Foundation, managing all things social and helping to educate women about the importance of early detection.
In her spare time, Catherine writes about nonprofits and social media on her blog, The Catherine Wheel, reads Terms of Service for fun and Instagrams everything she cooks. You can keep up with Catherine on Twitter @catherinekaram.
Treasurer: Jessica Nunez
From traditional media relations to e-PR, NuñezPR Group helps companies of all sizes connect with media and consumers and improve their brand visibility.
VP of Communications: Victoria Harres
Vicky is Director of Audience Development for PR Newswire, a UBM company. Her focus is to increase the visibility of PR Newswire’s customer content, and is responsible for growing the use of the company’s industry-leading distribution networks and platforms, including PR Newswire for Journalists, for Bloggers, ProfNet, and ProfNet Connect.
Vicky also manages various social media properties and strategies for PR Newswire and is the voice and team leader behind the award winning @PRNewswire on Twitter. Vicky is fascinated by and regularly speaks and writes about how PR and marketing professionals are adapting to and leveraging the digital social layer that is quickly blanketing human existence.
VP of Programming: Tiffany Monhollon
Currently Senior Manager of Content Marketing at ReachLocal, Tiffany Monhollon is an award-winning social media and content strategist, passionate about helping businesses and individuals succeed online. She develops integrated social media marketing strategies from the ground up, incorporating content, community, and social tactics to deliver marketing, search optimization, social engagement, and reputation management results. She received her master’s degree in strategic communication and advertising from the University of Oklahoma in 2010 with primary research on social media use in PR.
She’s held positions for numerous volunteer organizations, including serving as chair of the annual professional development seminar and serving as chair of programming for the Southwest District Conference for PRSA OKC. In 2008, she was the youngest woman named to OKC Business Magazine’s 40 Under Forty, and her integrated content and social media work recently won a Best of Show award in PRSA OKC’s annual Upper Case awards. Now located in Dallas, she speaks and writes about online marketing and social media, serving as a founding columnist for Personal Branding Magazine, blogging for Social Media Today, Business to Community, and Small Business Trends, and serving as lead blogger for the ReachLocal blog. Connect with her on Twitter at @tmonhollon, or find her on LinkedIn or Google+.
VP of Sponsorship: JC Elliott
JC is Marketing Communications Manager for GE Energy. She is responsible for worldwide customer communications activities for GE Energy’s Power Electronics business embedded power product line. With a 25-year background in the telecoms and technology sectors, JC has marketed for global companies such as Ericsson, AT&T and Eltek working in both the US and abroad. Running her own marketing firm, J Elliott Marketing, JC developed and implemented strategic digital marketing plans for small businesses in the US and Europe. An active volunteer and amateur gourmet chef, JC works with local chefs to raise money for food and children’s charities around the US.
You can find her tweeting about technology and supremely nerdy things @jcelliottTX.
VP of Membership: Mark Brinkeroff
Mark Brinkerhoff is a Public Relations Director at Moroch Partners, a full-service, integrated marketing solutions agency headquartered in North Texas. With nearly a decade of results-driven public relations and marketing experience, he helps to oversee and integrate the company’s public relations functions, including in areas such as social media and digital content strategy.
Brinkerhoff also co-leads business development for Moroch | PR, while developing and managing public relations programs and partnerships on behalf of clients such as DFW International Airport, Eye Care Centers of America, McDonald’s, Oasis Brands, Pure Fishing, and Western Union.
During his career, Brinkerhoff has represented B-to-B and B-to-C brands in industries ranging from consumer electronics and consumer packaged goods; to healthcare and health and beauty; to multi-unit retail, hospitality, transportation and technology. His areas of expertise include brand reputation and issues management; corporate social responsibility; cause marketing; social strategy and content management; opinion leader/influencer relations; and strategic partnerships.
His work has been honored by the Texas Public Relations Association and other organizations, most recently as a PR News CSR Awards Finalist in the category of Cause Branding Campaign for the First Choice Power “Food First” hunger action program and million meals milestone.
A graduate of Brigham Young University, Brinkerhoff has been an active board and committee member with the New Texas Symphony Orchestra, the Public Relations Society of America and Social Media Club.
Logistics Chair: Andy Valverde
Andy Valverde is a Network Engineer at Vertex Group, a Business Process Outsourcer (BPO) specializing in Customer Management Outsourcing (CMO) Solutions, IT Applications and Services, Business Consulting and Transformation and Decision Sciences. Over the past two years, Andy has been very active in the Social Media and Entrepreneurial communities of Dallas, and volunteering whenever possible.
Andy spends part of his spare time blogging about science on his site called thedallasgeek.com. He also attends and holds film screenings and write film reviews with a group of film critics on The Cinemapede thehumancinemapede.com. The rest of his time is spent with this two beagles Mason and Reese. You can follow Andy on twitter as @TheDallasGeek or his film site @Cinemapede.
Technology Chair: Owen Nwanze
Owen Nwanze (“SEOwen”) is a Search Marketer at AutoRevo , a provider of on-demand software for automotive dealerships. In his free time, he is the Marketing Director & Webmaster for a startup clothing brand, Pink Elly Clothing, based in New York City, and operates his own freelance web design & development company, Graphic Win.
Owen graduated cum laude in Economics, Marketing, and Management from Texas Tech University. He was born and raised in London, England and has been permanently residing in Dallas, Texas for the past 11 years, hence his Twitter handle, @TheBritishTexan.
Social Media Showcase Chair: Jennifer Eaton
Jen Eaton is the Director of Social Media at Standing Dog Interactive, a Dallas-based internet marketing agency specializing in digital strategy and execution of SEO, PPC and Social Media campaigns.With the help of her team, Jennifer manages the Standing Dog Blog covering the latest social media news and internet marketing trends.
Board Member at Large: Colin Alsheimer
Colin Alsheimer is an Account Supervisor for Weber Shandwick, and
serves as the Community Manager for the American Airlines AAdvantage
He graduated from Ithaca College with a B.S. in Integrated Marketing
Communications. Besides running digital marketing campaigns he also
dabbles in blogging, homebrewing, and cheering for New England sports
Board Member at Large: Alyssa Gardina
Alyssa moved to Dallas in 2008 after graduating from Ithaca College with a B.S. in Integrated Marketing Communications. She maintains a blog which discusses social media and cultural trends, as well as locally relevant news. She enjoys discovering new places around Dallas, and you can find her posting about her latest adventures on Twitter.
Board Member at Large: Cameron Gawley
Known as “Dot Com” to a few people, Cameron Gawley has founded 3 Marketing and Technology Startups since he was 16. Currently Cameron is the Co-Founder and CEO of BuzzShift Digital Strategy Agency as well as the Co-Founder ofCherryPick, a Content Curation tool for brands.
For the past 12 years Cameron has worked with the National Breast Cancer Foundation in which he leads cause marketing initiatives and is NBCF’s acting Chief Technology Officer. Catch him tweeting it up @cgawley
Board Member at Large: Elysa Rice
Elysa Rice is a self-proclaimed blonde computer nerd. Her background in design and marketing led to her current position as Emerging Media Manager at Red Urban, an Omnicom Agency. Her claim to fame towards the goal of “internet celebritydom” is receiving an award for Top 30 Under 30 on Twitter.
Elysa is also very involved in the online Gen Y community. You can find her blogging about Gen Y life in her pink corner of the web - GenPink, and about food at her community site DallasFoodNerd or @elysa on twitter.
Board Member at Large: Cynthia Smoot
Cynthia left the University of North Texas with a degree in Clothing & Textiles and fell into sales for New Times Media as an Account Executive for the Dallas Observer. After 12 years with New Times/Village Voice Media, Cynthia left to work with D Magazine Partners, specifically to launch their new business magazine, D CEO. Cynthia spent 3 years with D Magazine Partners developing D CEO, selling advertising for D Magazine and D Home publications and event sponsorships for all D Magazine Partners events. Cynthia’s personal passion for Social Media turned into an opportunity to use those skills as a Partner for Gangway Advertising and she now oversees social media and online strategies, creates blogger/media events and just generally “creates buzz” for clients of Gangway Advertising.
In her free time (ha!) Smoot is an in-demand blogger who writes Oh So Cynthia: a lifestyle blog about Dallas and what makes it a fabulous place to live. From food to fashion, stage shows to family outings, cultural events to reality TV; this city is happening and she brings readers inside Dallas’ hottest events and introduces them to the people who are making things happen! Cynthia is the self-proclaimed ‘Queen of Dallas Reality TV’ and is the go-to girl for local television and radio stations needing commentary on reality TV shows filming around North Texas and looking for gossip on the casts!